FRANK CUYPERS

Senior Strategic Consultant Destination Think! Visiting Professor in city marketing Univeristy of Antwerp, Innsbruck and Charlemagne Institute / Founder of WHY YOUR CITY-research project/ @

Frank  lives in Antwerp and Berlin and is a thought-leader in city making and city marketing, being associated with DestinationThink! as the next step in his extensive career and consulting work with places all over the world. Frank has detailed knowledge about the management of destinations worldwide and speaks and writes fluent English, Flemish, German and French. He was a trusted advisor for the city of Antwerp in Belgium for five years on city marketing, cultural policy and tourism approaches. He personally led and transformed the international department of Visit Flanders, the DMO for the Flemish region of Belgium, where he co-wrote their marketing strategy and overall strategy.

He has also advised and worked in the cities of Montréal, Vancouver, Stratford, Ottawa, Cleveland, Toronto, New Orleans, Seoul, Shanghai, Kristiansand, Gold Coast, Melbourne, , Duisburg , Eindhoven, Bergen-op-Zoom, Stratford, München and Newcastle but also regional DMO’s like British Columbia, Queensland, province of Limburg  and Gelderland or national ones as England,, Japan, Estonia, Montenegro and Canada on modern destination development approaches. He is a well sought speaker and has done keynotes on five continents in more than sixty places.  He is asked by the Strata/Hadoop conferences (inititated by Cloudera, from San Francisco), challenging about the implementation of smart city models.

He has a master’s degree in philosophy and linguistics from the University of Antwerp and complimentary masters in marketing (Antwerp Management School) and management  (University of Brussels).